Endesa relaunches the "Formidable" campaign in Madrid with direct savings on customers' bills that reach 980€ in two years

• With  "Formidable", customers benefit from having all services with a single energy provider and achieve greater savings in the form of direct bill discounts.
• For new customers who live in the Madrid region, and who sign up for electricity, gas and maintenance, the estimated saving for the customer is calculated at around € 980 ⁽¹⁾ in two years, directly on their bill.
• With the global "Formidable" campaign, which kicked off last February, Endesa is taking another step forward in its commitment to customers to facilitate the transition to a more efficient and affordable energy future.

Endesa is relaunching its latest "Formidable" campaign in the Community of Madrid with even greater discounts on bills, but with the same objective of simplifying the lives of its customers with new efficient and sustainable solutions, a whole range of offers dedicated to households: Now, just by living in Madrid, with "Formidable Energía", the customer can have electricity, gas and maintenance with a saving of  €980 in two years  (a figure higher than the €620 savings of the generic offer).

The aim with “Formidable” is for the consumer to view Endesa as a single integrated provider of energy solutions, services and equipment to support electrification and energy efficiency and by means of these solutions and services, to achieve significant direct savings on their bills, what we call "formidable discounts".

With this new campaign, Endesa takes another step forward in its commitment to decarbonisation, facilitating the electrification of society as the main way to achieve an emission-free future. Endesa considers its customers as protagonists of the change in which society is immersed because in order to carry out the energy transition, and achieve a more sustainable system, the path must be easy and the solutions competitive and affordable for consumers, covering all their needs. Endesa thus has an essential role to play in pursuing electrification and satisfying its customers through its ability to offer an ecosystem of solutions for a wide target audience.

"Energy is a changing sector that is of economic concern to customers. That is why those of us in large companies have to help them by providing solutions that help them save and give them peace of mind, but at the same time put us on the path to a decarbonised future", according to Javier Uriarte, Endesa's General Manager for Retailing.

Everything with one supplier

With "Formidable", Endesa aims to support customers by offering them solutions that meet all their energy-related needs, offering a wide range of energy, self-consumption and climate control solutions since the launch of the campaign.

One of the keys to this action is that the more services customers contract, the more savings they achieve. The goal:

• They are able to save on their electricity and gas bills.
• Customers can maintain their installations in optimal condition, protected against unforeseen breakdowns, and ensure that their consumption is efficient and safe.
• They can generate their own energy and save with solar panels, whether they already have them or need to install them
• Customers can resolve the need to install or replace a boiler or air conditioning equipment.

If a customer would like to take advantage of solar energy, the estimated savings are € 1,300 ⁽²⁾ in two years by contracting “Formidable Solar”, which enables solar panels to be installed and combined with the company's Simply Solar tariff.

And with "Formidable Equipment", when a customer needs to install or replace a boiler, if they switch to Endesa for the associated supply (gas, for example), they will benefit from a formidable discount on their bill. In the case of gas, in addition to a very competitive price on the boiler, the customer has a direct discount on the gas bill that is estimated at €280 ⁽³⁾  in 2 years.

About Endesa

Endesa is a leading electricity company in Spain and the second largest in Portugal. It is also the second largest gas operator in the Spanish market. It develops an integrated business of generation, distribution and electricity marketing. It is also one of the main operators of charging stations for electric vehicles in Spain and, through Endesa X, also offers value-added services aimed at the electrification of energy uses in homes, companies, industries and public administrations. Endesa is firmly committed to the United Nations SDGs and therefore strongly supports the development of renewable energies through Enel Green Power España, network digitalisation through e-distribución and Corporate Social Responsibility. The Endesa Foundation is also active in CSR. Our workforce numbers around 9,260 employees. Endesa is a division of Enel, the largest electricity group in Europe.