6 March 2025

Energy consumption: the hidden cost of artificial intelligence

The growth of artificial intelligence also entails energy consumption. We explain its impact on sustainability and the solutions to reduce its environmental footprint.

The Energy Cost of Artificial Intelligence

Could we double car production without expanding the roads? Or generate a massive volume of confidential information without strengthening cybersecurity?

Something similar happens with the advancement of artificial intelligence: Is it sustainable to fuel this technological revolution without transforming our energy infrastructures?

The energy impact of AI is much greater than what we perceive at first glance. Training and operating massive data centers with these models requires an immense amount of energy.

For example, training an advanced language model like ChatGPT generates a carbon footprint comparable to that of 125 round-trip flights between New York and Beijing.

Or that of five cars over their entire lifecycle (including manufacturing and usage), according to a pioneering study conducted to measure the pollution generated by AI, led by Emma Strubell and her team at the University of Massachusetts Amherst (United States - 2019).

Today, the training of GPT-3, the third generation of these language prediction models, requires up to 78,437 kWh, according to the Institute of Engineering of Spain. That’s a figure comparable to the energy consumption of an average household in Spain over 23 years!

Furthermore, the practical use of these models, known as inference, accounts for between 70% and 80% of the total energy consumption associated with AI.

This challenge worsens as technology advances, making it essential to prioritize energy efficiency and sustainability.

Training an advanced language model like ChatGPT generates a carbon footprint comparable to that of 125 round-trip flights between New York and Beijing.

Data Centers: The Energy Core of AI

The most demanding processes, such as training complex models and deploying them in real time, require enormous amounts of electricity.

Data centers account for a significant portion of AI's energy consumption. According to the Global Data Usage report by IDC, in 2023, they processed more than 20 exabytes of data daily worldwide. In Spain alone, this sector consumed around 5 TWh, representing 2% of the country's total electricity consumption.

And while these figures may seem high, it is important to put them into context: there are other industrial sectors with even higher consumption.

Nevertheless, in Europe, data center operators and institutions linked to the industry are making progress in energy efficiency: they have agreed that by 2030, their facilities will be climate-neutral.

Centro de datos.

Aware of the environmental impact of this consumption, the Ministry for the Ecological Transition and the Demographic Challenge of Spain has implemented an innovative legal framework to promote sustainability in this field. This framework establishes obligations for data centers to be more transparent about their energy consumption and operational efficiency.

It also encourages the adoption of cleaner technologies, such as the use of renewable energy and the optimization of cooling systems, which account for a significant portion of energy expenditure.

In addition to their key role in electrification, data centers drive innovation, technological development, and digitalization. Their growth strengthens the country’s digital infrastructure, enhancing competitiveness and advancing strategic sectors such as industry, education, and healthcare.

Thanks to these measures, Spain aims to position itself as a leader in technological sustainability, proving that digital progress does not have to come at the expense of the environment.

Spain aims to position itself as a leader in technological sustainability, proving that digital progress does not have to come at the expense of the environment.

Innovations for a More Sustainable AI

Technology is providing solutions to reduce AI’s energy consumption:

  • Hardware improvements: the development of new materials and architectures enhances chip performance while reducing energy consumption.
  • Specialized chips: Google’s TPUs (Tensor Processing Units) are up to five times more efficient than traditional processors.
  • Edge computing: this decentralized approach enables local processing, reducing data transmission and, consequently, energy consumption.
  • Smaller models: instead of developing increasingly larger AI models, algorithms are being optimized without losing accuracy.
  • Smarter model training: new techniques help reduce the number of iterations and the amount of data required to train AI models.
  • Use of renewable energy: In Spain, 56% of the electricity generated in 2024 came from clean sources, according to Red Eléctrica of Spain, an increase from the 46% recorded in 2023. In line with this, Endesa is strengthening its electrical infrastructure. The goal? To optimize energy consumption and facilitate the integration of intermittent renewable sources.
  • Open-source collaboration: sharing advancements and best practices within the tech community helps accelerate AI optimization.

 

Toward a Balanced Future

Collaboration between governments, businesses, and citizens is key to balancing the benefits of AI with its environmental impact. In Spain, the National Integrated Energy and Climate Plan (PNIEC) 2021-2030 already includes targets to increase energy efficiency and reduce greenhouse gas emissions, promoting responsible technological development.

Emerging technologies such as neuromorphic computing and photonic chips promise to reduce AI's energy consumption, paving the way for a more sustainable future.

Artificial intelligence is a tool that enables us to build a more efficient and connected world, but its development must go hand in hand with sustainable electrification to minimize its impact on the planet.

In fact, AI is also part of the solution. A study by IBM revealed that 74% of energy and utility companies are adopting AI to improve efficiency and reduce their environmental impact.

From smart management of electrical grids to the optimization of data centers, AI's ability to analyze large volumes of data in real time allows for demand forecasting and more efficient energy consumption adjustments.

Additionally, generative AI is gaining prominence in sustainable IT strategies: it is estimated that 63% of companies plan to implement it before the end of 2024.

Contenido relacionado

advise icon go to the advise Facebook icon go to Facebook Twitter icon go to Twitter Youtube icon go to Youtube Messenger icon go to Messenger Linkedin icon go to Linkedin Instagram icon go to Instagram Shared Link icon Go to the shared link Checkmark Success icon Checkmark Success down arrow icon down arrow Previous Go to previous Next Go to the next close icon close add icon add up arrow icon up arrow oblique arrow icon look obliquely Arrow down icon Arrow down search engine icon search search engine icon search share icon share filter icon filter email icon send mail email icon email phone icon phone fax icon fac print icon print play icon play user icon go to the user section error icon an error has occurred info icon information thumb up icon like thumb up icon like thumb down icon don't like thumb down icon don't like clock icon Clock Lamp icon Lamp List icon List Map icon Go to the map Phone icon Phone Emergency icon Emergency Pause icon Pause Play icon Play Logout icon Sign off Phone icon Phone Download icon An icon representing a download Chat icon An icon representing a chat
go back icon go back in navigation number 50 icon go to product Tempo Happy 50 Horas calendar icon go to product Tempo Happy Día companies icon go to the business segment gas icon go to gas product catalog rising sun icon go to Tempo Verde-Renewable Energy product home icon go to the household segment 24 hours icon go to One Luz product electricity icon go to Luz's product catalog electricity and gas icon go to the Luz + Gas product catalog moon icon go to product One night light monkey wrench icon go to breakdowns and repairs sun icon go to Tempo Solar product clock icon go to Tempo Happy products 2 hour clock icon go to Tempo Happy 2 Hours product 24 hours icon go to product One Luz number 50 icon go to product Tempo Happy 50 Hours Medium Voltage power line See product catalog with electricity consumption from € 36,000 to € 360,000 / year High Voltage power line See catalog of products with electricity consumption more than € 360,000 / year company icon go to the business segment calendar icon go to product Tempo Happy Day Property management firms icon go to the Property management firms DarkSite icon DarkSite icon light bulb icon See product catalog with electricity consumption less than € 6,000 / year electricity and gas icon go to the Electricity+ Gas Products catalog electricity icon go to the electrical products catalog email icon email contact fax icon fax contact Low Pressure gas icon see catalog of gas products with consumption of less than € 6,000 / year High Pressure gas icon see catalog of gas products with consumption from € 6,000 to € 240,000 / year Medium Pressure gas icon see catalog of gas products with consumption of more than € 240,000 / year gas icon go to gas product catalog Enel icon go to the enel website heater icon heater maintenance service heater maintenance icon go to maintenance service OKGas Heater home icon go to the household segment pressure cooker icon pressure cooker monkey wrench icon go to breakdowns and repairs Medium Voltage power line icon see catalog of electricity products with consumption from € 6,000 to € 36,000 / year moon icon go to product One Night Light sphere icon go to personal website phone icon telephone contact rising sun icon go to Tempo Verde-Renewable Energy product solar panel icon go to photovoltaic solar energy clock icon go to Tempo Happy products black handyman icon with thumb down selected the reaction "I don't like it" little hand icon with thumb down select the reaction "I don't like it" black hand icon with thumb up selected the "like" reaction little hand icon with thumb up select the "like" reaction
Añadir otro equipo eléctrico Lorem ipsum dolor sit amet, consectetur adipisicing elit. Eliminar equipo eléctrico Lorem ipsum dolor sit amet, consectetur adipisicing elit. Aspiradora Lorem ipsum dolor sit amet, consectetur adipisicing elit. Horno Lorem ipsum dolor sit amet, consectetur adipisicing elit. Lavadora Lorem ipsum dolor sit amet, consectetur adipisicing elit. Lavavajillas Lorem ipsum dolor sit amet, consectetur adipisicing elit. Microondas Lorem ipsum dolor sit amet, consectetur adipisicing elit. Plancha Lorem ipsum dolor sit amet, consectetur adipisicing elit. Punto de recarga vehículo eléctrico Lorem ipsum dolor sit amet, consectetur adipisicing elit. Radiador eléctrico Lorem ipsum dolor sit amet, consectetur adipisicing elit. Secadora Lorem ipsum dolor sit amet, consectetur adipisicing elit. Split Aire Acondicionado Lorem ipsum dolor sit amet, consectetur adipisicing elit. Termo Lorem ipsum dolor sit amet, consectetur adipisicing elit. Tostador Lorem ipsum dolor sit amet, consectetur adipisicing elit. Vitrocerámica Lorem ipsum dolor sit amet, consectetur adipisicing elit. Power edit Lorem ipsum dolor sit amet, consectetur adipisicing elit. Map marker Lorem ipsum dolor sit amet, consectetur adipisicing elit.