Endesa has launched its new customer web page (www.endesaclientes.com), providing its customers with personalised, closer and, above all, easier to navigate content. This initiative forms part of a new Digitisation Plan that the company hopes will consolidate its position as one of the leading digital companies in the energy sector.
Thanks to its innovative design with easy access graphics and the ability to carry out the most common actions without the need to register, as well as online advice and assistance to help customers manage their account, Endesa is helping its customers to interact more directly with the company. In this sense, one of the main innovations is the “solved in a minute” service, an option that allows questions to be asked and answered in less than a minute.
In addition, in the personal customer area, “My Endesa”, it is possible for customers to access their previous and current bills, modify personal and contract data in real time and see the status of their requests. This automation process accelerates customer - client interactions.
The www.endesaclientes.com homepage already receives more than a million hits a month and it allows users to find information on the products the company offers, receive advice on consumption and tips on savings and efficiency as well as providing the opportunity to learn about the projects that Endesa is involved in.
Endesa, which is part of the Enel Group, currently has more than 1,300,000 customers registered online, of which more than 80% receive electronic bills. Since last year, Endesa has registered an increase of 24% in contracts registered online, a fact that once again highlights the increasing tendency of customers to use digital channels.
Endesa’s Digitisation Plan also includes channels such as Twenergy and its innovative online shop for energy efficient products, as well as Infoenergía, an app that allows customers to receive personalised information and advice for monitoring and managing their home energy use. Endesa will continue adding other activities to its Digitalisation Plan to enable this new way of interacting with its customers to radically transform the sales, assistance and management processes.
In its drive to renew itself Endesa has launched its new image on its corporate website www.endesa.com. The design and navigation changes that have been made, following the style guidelines common throughout the Enel Group, will help improve the users’ experience in browsing the website. But the main improvement is the adaptation of the web design to mobile devices, both smartphones and tablets, so that the content is clearly visible on any screen size.